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Cena Romana

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1. About the project

Cena Romana is a special dinner in which the present meets the past.
No, romans did not eat very tasty food, but they did one thing that today, in the fast food era, we are forgetting: eating together. They knew that sitting at a table with friends makes lunch and dinner so much better. That's why the identity of this event is focused on what eating should to be, and what it is right now, which mostly consists of taking pictures to  the table.

2. Creative process

The project had to comunicate ‘roman‘ but not as something old using the classical palette associated to Rome, red and gold. This is why we decided to use a old-pink and blue palette, elegant, roman and at the same time fresh. Also the illustration talks about past in the subject, but the vector style gives it a new style.

Art Direction

Milano

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